The Verdict
Wealthyhood offers a good range of stocks, ETFs money market funds (MMF). A MMF is a kind of mutual fund, and although you can still grow your investments, they're considered more low-risk investments and are therefore often used to store cash or save for short-term goals. It's a nice selection that will appeal to Wealthyhood's target audience of Millennials wanting to get some money invested. If you decide to branch out as an investor though, you'll end up needing to switching platforms though as there are no bonds, gilts, other mutual funds, investment trusts, IPOs or crypto trading, for example.
Pricing is good. The Basic plan comes with a 0.18% service charge, which is low but it's not a free account as is sometimes suggested. You'll also need to pay a relatively high FX rate (0.75%) to trade in overseas stocks/ETFs with the Basic account, so it could work out more expensive than an account at Dodl, for example, where the service fee is 0.15% and FX fees are 0.50%. As the other plans are subscription-based, these work out better value the more you have invested so small portfolio-holders might feel short-changed, while larger scale investors could discover Wealthyhood is a bargain.
My main problem is that there is no ISA, and no personal pension. Currently, your only option is to invest through a general investment account which means you miss out of all those lovely tax benefits that come with
Sometimes called an investment ISA, a stocks and shares ISA is an individual savings account that allows you to invest in shares, unit trusts, investment funds, and bonds. You will not need to pay tax on any income or capital gains earned on investments within an ISAstocks and shares ISAs and
A self-invested personal pension (SIPP) is a type of private pension that allows you to control the specific investments that make up your pension fundSIPPs.
My other issue is that there's no ready-made portfolios - which would seem like a sensible option to offer those who are new to investing. You can create a portfolio either by starting from scratch, selecting individual stocks, ETFs or MMFs for yourself, or by using the portfolio builder tool to direct the app to choose the kinds of assets you want to hold. But even with the portfolio builder tool, you still need to understand what kinds of assets, sectors and geographies you want to invest in, and how to manage them. That requires a certain level of confidence which I'd suggest doesn't match with Wealthyhood's desired aim to appeal to absolute beginners. (Dodl or a robo-advice platform such as Moneybox might be better if that's you.)
Research tools are better than average if you're a beginner, but, as I say, you'll need to be a relatively confident beginner for Wealthyhood to be a good fit.
Read More Pros
- Low cost platform
- Simple investing for beginners
- Fractional shares
- Investing from £1
- Automated investing
- Up to 4.69% interest with easy access through a Money Market Fund
Cons
- Cannot invest through an ISA
- Only a general investment account
- No ready-made portfolios
- No bonds, gilts, investment trusts, mutual funds (other than MMFs)
- Need to be confident picking investment assets yourself
- No personal pension/SIPP
- FX fees for Basic account holders are expensive (0.75%)