Price inflation: 1985 vs 2025 📈

In 2024, we compared the average cost of a few essential items with their prices in 1984. It produced some startling results. You can still see last year’s data here. In 2025, we revisited that analysis with today’s prices vs 1985.

check Fact Checked
  • By Clare West
  • Published: December 10, 2025
  • Edited by: Antonia Medlicott
  • Disclosure
  • Last Update: 1 month ago

Average wages 💰


The average full-time annual wage in 1985 was £6,867. In 2025, that figure is £39,039. That’s a rise of 468.5% (or, an average annual rise of 4.44%).

Of course, prices of goods and services have also risen over that time, so… it all evens out when you take inflation into account, right?

Well, actually, no. It really does depend on what you’re buying.

The price of goods: no longer cheap as chips 🍟


There are some items that have risen in price far more steeply than wages have kept up with. By looking at how much of an item the UK average wage could buy of in 1985 and comparing that with 2025’s average wage, you can see some of the worst offenders:

All of the items above are more expensive in real terms than they used to be, because it now takes a greater chunk of your money to buy them.

But it’s not all bad news…


Some items have actually become cheaper in real terms as the prices of the goods have risen more slowly than wages have.

You can now get more of the following items in your basket for a smaller proportion of your wages.

Want to know why you don’t feel better off?

Wages might be going up, but if tax thresholds stay frozen and the price of essential goods continue to rise, you could end up worse off.

Taking a closer look at more recent price hikes 🍫


For some goods, it’s the past few years where much of the inflation has taken place, as this table shows:

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