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Antonia Medlicott

Antonia Medlicott

Founder and Managing Director
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About Antonia Medlicott

I founded Investing Insiders to make the financial world accessible - because everyone deserves to feel confident about their money.
Antonia Medlicott
Founder and Managing Director

As seen in

I’m Antonia Medlicott, founder of Investing Insiders – a financial education platform helping everyday savers and investors make sense of their money.

My journey into finance wasn’t traditional. I started out watching friends and colleagues struggle to understand their pensions, savings, and investment options. The jargon, the hidden fees, the lack of clear guidance – it all made personal finance feel like a closed club. So over ten years ago, I decided to change that.

Since then, I’ve spent my career breaking down the financial world into plain English. I believe good money management isn’t about being rich; it’s about being in control and understanding your choices. Through Investing Insiders, I show people how to build healthy financial habits, make confident investing decisions, and get the most out of their pensions and ISAs.

Today, my work reaches thousands through the website, newsletter, and social channels. You might have seen me quoted in The Times, The Guardian, or City A.M., where I share insights on saving, investing, and how to make your pension work harder.

On TikTok, Facebook, YouTube, and Instagram, I bring those same lessons to life – cutting through jargon with clear, practical tips that make finance feel simple and actionable.

At Investing Insiders, my goal is simple: to help you make smarter, more confident decisions with your money – without the noise, jargon, or sales spin.

My latest columns

How to tell if your degree is worth doing...
12/01/2026
The inheritance tax threat has rewritten the rules...
10/12/2025
Social media is lying to our children about wealth...
01/12/2025
We've had to cut back on the middle class spending...
26/01/2026
Why the salary sacrifice cap is bad news for all o...
18/12/2025
Kemi Badenoch dismantled Rachel Reeves with brutal...
27/11/2025
We got married again to save £80k from inheritanc...
31/05/2025

What I've written so far

What Andy Burnham Would Mean for Your Savings and Investments Equity Release: Should You Cash In Your Home? Andy Burnham Wants to Scrap Council Tax and Stamp Duty. Here’s What Would Replace Them. A Letter From The Founder: The Bit Nobody Tells You About Care And Pensions Student Loan Scandal: Over Five Million People Mis-sold Their Student Loan A Letter From The Founder – Brexit A Decade On. What Has It Cost Households? State Pension: Can We Afford The Triple Lock? Letter From The Founder: What Andy Burnham Could Mean For Your Money Standard Variable Rate Explained: How Much More Will You Pay? Can I Switch Mortgage Without Paying An Early Repayment Charge? How Much Deposit Do I Actually Need To Buy A House? What Credit Score Do I Need To Get A Mortgage? Joint Mortgages: What You Need To Know Before Buying With Someone Else Mortgage in Principle: What it is and Why You Need One Before You Start House Hunting What the Mortgage Guarantee Scheme Means for First-Time Buyers Buy or Rent? What is the Best Financial Decision? Is Now a Good Time to Buy? A Plain English Look at the Housing Market Is Renting Actually Cheaper Than Buying? State Pension: Why You Won’t Get What You Think Self-Employed Pension Tax Relief: Are You Missing Out? Letter from the Founder: Lifetime ISA Q&A The Tax Change Coming In April 2027 That Most Landlords And Savers Haven’t Heard About Yet More Than £24 Billion in Support Goes Unclaimed Every Year in the UK The Great British Summer Savings: What It Means, What It Misses, And Where The Real Savings Are Founder’s Letter: Brits Lost £44M to Social Media Scam Ads Isa Vs Savings Account: What The Numbers Actually Say Over 20 Years What Your Investment Platform is Actually Costing You over Ten Years Founder’s Letter: The Truth About Pension Drawdown The New Tax on Cash Inside your Stocks and Shares ISA Should You Cash in Your Pension When you Retire? Letter from the Founder: Funding Care in Retirement Letter from the Founder: What’s Happening with The Teachers’ Pension Scheme? What a Reform Government Would Actually Mean for Your Money LETTER FROM THE FOUNDER: ISA vs Savings Account: What the Numbers Actually Say Over 20 Years The Stealth Taxes Draining Your Money How to Take Money From Your Pension Without Paying More Tax Than You Need To  THE 910,000 PENSIONERS MISSING OUT ON £4,300 A YEAR The £29,000 ISA Move Parents Are Missing The pension IHT time bomb: what you must do before 2027 Savvy the Squirrel: Is the government’s new investing website really the nuts? Countries will pay you to move there. Here is what they do not put in the brochure. Weekly Round Up – 17th April Who really controls your pension? Letter from the Founder: The money people are leaving behind Pension or ISA: which one actually makes you richer? Electric car prices are falling… but that doesn’t mean they’re cheap Letter from the founder: The reason I’m going electric The rise of the pension millionaire 5 tax refunds employees in the UK forget to claim Fixed vs variable: should you lock in today’s savings rates Cash ISA Risk Costing Brits Thousands Your love of Premium Bonds could be making you poorer Oil has jumped above $100 a barrel again – Here is what that could mean for your money 5 MONEY RULES YOU MUST MASTER IF YOU WANT TO BE RICH How to save £10,000 in one year Letter from the Founder: Will the Spring Statement bring relief to household budgets? Money & Mental Health: What help is actually available? The little-known £500 pension rule that could pay for advice Pensions Week: Step 3 – Is Your Pension Taking the Right Level of Risk? Pensions Week: Step 2 – How to Check Your Pension’s Performance (And What it Actually Means) Savers pull millions from Hargreaves Lansdown despite fee shake-up Don’t bother building your emergency fund – just start investing Proof that cash is costing you more than a pretty penny Plan 5 student loans: what prospective students need to know Your questions answered: Should I overpay my student loan? Why the student loan system quietly costs women more Best Stocks and Shares ISA in the UK Workers repaying student loans will see 17% tax rise from 2029 due to salary sacrifice cut Students Take Financial Education into Their Own Hands as UK Skills Gap Widens How many more hits can private pensions take? What is the best Stocks and Shares ISA? How I’m making sure my children don’t blow their savings NEST’s stellar returns vs. steep fees: Why I picked a different workplace pension for my team Guides Page A simple guide to Stocks and Shares ISAs A simple guide to Lifetime ISAs A simple guide to Self Invested Personal Pensions (SIPPs) A simple guide to Cash ISAs Pension Calculator Loan Repayment Calculator Junior Stocks and Shares ISA (JISA) Cost Comparison Calculator General Investing Account (GIA) Cost Comparison Calculator Lifetime ISA (LISA) Cost Comparison Calculator Self-Invested Personal Pension (SIPP) Cost Comparison Calculator Is it better for you to Rent or Buy? AER calculator Life Insurance Calculator Best Platform for Uninvested Cash Your Email is Confirmed! Free Junior ISA Guide Junior ISA Calculator Compound Interest Investing Calculator Pension Performance Checker Paying Down Debt: Why it matters and how to do it How to make an emergency fund – and why you need one Protected: Best Trading Platform & Brokers in the UK TikTok Links from Antonia Which investment platform is right for you? Lightyear Investing Review: Highly recommended for their fee-free investment ISA & high interest on Cash ISAs NuWealth Review: A simplified way to save and invest
Tide Business Investment Account Review: Streamlined, Simple and Low on Fees Trading.com Review: Advanced tools for experienced traders A Simple Guide to Pension Tax Planning MEXEM UK review 2026: Fees, safety and our verdict Stocks and Shares ISA Performance Tables: Which Funds Performed Best? J.P. Morgan Personal Investing Review 2026: A premium price – but a premium product & service Pension Fund Performance Tables 2026: Workplace & Personal Pensions Price inflation: 1985 vs 2025 First Direct review: Excellent customer service and a cracking interest rate on regular savings What is inheritance tax and who has to pay it? How to invest in sustainable companies Best Ethical Banks and Savings Accounts 2026 Student Budgeting Tips Best Student Bank Accounts Best Stock Trading Platforms 2026 Stratiphy Review: AI-powered investing made simple but better options are available Best Bank Account Switch Offers Cost of Living Index 2025: Where are the Cheapest Places to Live in the UK? Best SIPP Cash Interest Rates 2026 What You Need To Know About Workplace Pensions Worried about the possible cut to the cash ISA allowance? Here are 4 options Best Ethical Investment Funds Tembo Review 2026: Cash ISA, Lifetime ISA & Safety Kaldi Review: Cashback and ultra-cheap investing makes this new app a new favourite Penny: A simple pension finding and consolidation app with excellent portfolio returns Best Junior SIPP provider Workplace pension funds: Performance tables 2025 Best budgeting app Saving for life goals Guide to Life Insurance Your guide to budgeting Best income protection insurance provider Guide to Income Protection Insurance Guide to Critical Illness Cover Best critical illness insurance provider Best life insurance provider Best Cash Savings Accounts XTB Review: Commission-free investing makes this platform hard to beat on price Admiral Markets: Low costs for investors, excellent customer service, and a bridge into trading – but no ISA Netwealth Review: Traditional wealth management and robo-advice in one service, but a high bar to entry at £50k Prosper Review: No-fee investing & a free SIPP could make this platform your new favourite app ShareDeal Active Review: For telephone traders and large portfolio holders only X-O Review: No international stocks and a dated platform, but no annual fees makes it cheap for UK stocks iWeb Review: Costly for international trades and no mobile app, but no annual fees makes it cheap for UK stocks and funds Wealthyhood Review: Simple app that’s good on pricing – but no ISA and no ready-made portfolios Degiro Review: Popular European low-cost platform, but there’s no ISA Robinhood Review: Heroic pricing but an ISA is sorely needed Willis Owen Review: Good ready-made portfolio performance but not a stand-out performer elsewhere Workplace pension funds: Performance tables 2024 Virgin Money Investing Review: High charges and very little choice Aviva Wealth Review: So-so fees for so-so investment options Best high street bank for investing NatWest Invest Review: Just five funds offered, but low service fees and cheap robo-advice will suit new investors Santander Investment Hub Review: Not much to recommend Nutmeg: Investment Platform Analysis Lloyds Share Dealing ISA Review: Very high UK share dealing fees but cheap for wealthier investors in funds Lloyds Share Dealing: Investment Platform Analysis Wise Plc: Investment Platform Analysis Beanstalk Review: Not an investing giant, but a great place to get growing Plus500: Investment Platform Analysis Santander Investment Hub: Investment Platform Analysis HSBC Investing Review: Eye-watering dealing charges and a confusing separation of funds and shares HSBC Investing Review: Investment Platform Analysis Interactive Brokers: Company Performance Analysis Aviva & Wealthify: Company Performance Analysis Barclays Smart Investor: Company performance analysis IG Group: Company Performance Analysis CMC Markets Group: Company Performance Analysis Interactive Investor: Company Performance Analysis Chase Bank Review: Great for cashback and no-fee travel money, but playing catch-up in other areas Hargreaves Lansdown: Company Performance Analysis The Great Wage Race: How your salary stacks up against 40 years of inflation Charles Stanley Direct Review: Annual fees have been lowered, but it’s not all good news Starling Bank Review: My top choice for digital banking and fee-free travel money AJ Bell: Company performance analysis Halifax Share Dealing Review: Flat fees can make this a very cheap option but beware those high FX fees Monzo Review: The UK’s most downloaded finance app with big travel benefits Protected: Barclays Smart Investor: one of the best high street bank investment options Currensea Review: A clever way to get cheap money abroad Revolut Review: Best for banking with perks, but watch out for exclusions on fee-free use abroad Wise Review: A smart move for both travellers and traders looking for the best exchange rates Best Travel Money Card UK 2026 Hot stocks or hard knocks: Which publications had the most successful stock tips in 2024? Best Junior ISA provider Do pre-election fears spook homebuyers? Chip Review: Great rates for savers and a simple, if not perfect, app Like him or loathe him, Sunak’s FTSE track record is behind that only of Major What’s better: a cash ISA or a regular savings account? Guide to getting the lowest FX fees FX fees: What you need to know GUIDE: SIPPs Ready-made portfolio performance tables Freetrade Review: Investing in UK stocks or ETFs? There are few places cheaper. IG Review: The UK’s most popular forex platform Bestinvest Review: Free financial advice is tempting but not quite enough AJ Bell Review: Best investment platform all-rounder Fidelity Review: Low cost and a prestigious name Dodl Review: Uncomplicated, low-cost investing at its best Penfold Review: A stellar app and good portfolio returns, but not cheap for pension savers PensionBee Review: Pricey but makes setting up a pension easy as can bee

Have any questions?

Reach out to me if you have any doubts about your financial situation.

Talk to Antonia
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